Synergy Creates Genesis for Leigh
Leigh RMI football club have appointed Synergy Design to bring them into a new era by rebranding themselves as Leigh Genesis. The club, who are moving to the newly built Leigh Sports Village, felt that there was a great opportunity to give the club a complete overhaul to fit in with their new surroundings and the new beginning. Synergy Design was given the task of creating the new identity to reflect a new and exciting beginning for the club. The aim was to also create a large enough impact to raise the club’s profile and drive the recruitment of new players. Alex Jordan Creative Director comments: “These are exciting times for this local football club and their supporters and we are delighted to be involved at the conception stage. The identity we have created has been received well and will make a real impact on the clubs future. The brief dictated that the image be high profile and befitting of a premier league club from the look and feel of the logo and kit through to the graphics used in their advertising. Synergy as usual rose to the challenge and delivered a strong visual identity, one which should allow the club to develop and achieve great things.”
